If your ever thinking about making an extra bit of income it can be quite interesting into thinking about where exactly the money is going to be coming from.
Lets use an example of selling a product through a website online, your website is going to be selling directly to the public so your customers will be the direct public. Now let’s assume that someone buys your product and you make a small profit, now potentially that the customer has got the product that they wanted they are not going to continue looking for that product so you have made the sale and satisfied your customers need for the product. Now that the customer’s need has been satisfied it means that no other company is going to be making the sale as there is no longer a need, so it is all about supplying the demand of the market.
If the website had never existed then the sale would have gone to another company and the other company would have had made the profit, when there are more companies than there is demand there will be more choice for the customer and this may mean that companies will compete with each other and the customer can search around to get more value for their money.
